Four Tips To Help Your New Small Business With Branding And Promotion
There are very few things as exciting as starting your own business. This is a moment when you are taking your skills and your passion and turning them into your profession. We are sure that you will have spent the last several months glued to the latest market news, waiting to see whether now was the right time to launch or if you should wait a little longer. However, things are finally starting to look a little brighter after two years of grim news, so it is time to launch into the market with optimism.
However, it would be incorrect to say that you were not going to meet some stiff competition. The market is incredibly competitive right now, with inflation on the rise, and everyone is looking for ways that they can get ahead and stand out. What you will need to remember as the leader of a new business is that many of these companies will have had a lot more time to work on their digital strategy and that they may well have significantly more resources than you. With that being said, there is no reason why you can’t make an impact. Here are some tips to help you work on your branding.
Work Up Some Online Invitations
If you want to get the word out about your business, you are going to have to think very carefully about the format you are going to use. We are all trying to use less paper, and you do not want your immaculately crafted card to end up lost with flyers and junk. One of the best ways that you can announce your business’ launch is with a virtual invitation to an online launch event. With great virtual invitations, you can create something that reflects your business’ style and personality, and you can save yourself a huge amount of time too. Greenvelope has a range of options for business invitations that you can use or create your own, and their address validation tool ensures that you will deal with minimal bouncebacks.
Prioritize Your Website
One of the first things you need to be thinking about when you launch a new company is getting your website up and running. Given that most of us are doing most, if not all, of our business online these days, your website is going to be crucial. You need to think about what it is that you want your site to say about you. Anyone can throw a templated site together, but customers and clients will recognize a lack of care. You need to capture their attention, and you need to show them that you have the expertise that your competitors do not. Make sure your site is eye-catching and reflects the tone and persona of your company. However, you also need to make sure that it is accessible. Make the links easy to find, and think about adding an AI chatbot.
Know Your Own Story
Branding is about so much more than finding a logo that you are happy with and how easy it is to remember the name of your business (although both things are certainly very important). Branding is about who you are as a business, so it is so important to sit down and think carefully about what you want people to know. What journey has your business been on from initial concept to fruition? What does it mean to you personally to have brought your vision to life? Is there a gap in the marketplace that you feel needs to be filled, or is there a more personal reason for getting your business going? With so much competition out there right now, it is worth remembering that you should not be afraid of getting personal.
Pay For Expertise
Now, this point may not necessarily apply to anyone who has a gift for graphic design and customer profiling, but everyone else should take note. We all know that things are hard for businesses right now. We know that we are facing rising costs and an uncertain marketplace. So, it makes sense that a lot of entrepreneurs are looking for expenses that they can cut. However, branding is not one of those. A good design agency can make all the difference, but it is important to make sure that you are on the same wavelength. Look for an agency that can sit down with you to discuss what you want to get across. Remember that it should be a collaboration. And remember, if something isn’t working, don’t be afraid to change it. Your vision for the company may change as it grows and as you get a clearer idea of who your target audience is, so it is only natural that the branding may change with it.
Mother's Day Gift Guide
Welcome to our Mother's Day Gift Guide. Here you will find all the gifts you need for that special mother in your life. We will have gifts for mothers-in-law, aunts, grandmothers, and much more.
Make sure to check back often, as we will be adding products right up until Mother's Day. THIS POST CONTAINS AFFILIATE LINKS. If you purchase, I earn a small commission from the sale.
“The PowerCombo was created for consumers seeking a more portable power strip within a low budget,” stated Raymond Shi, product manager at Baseus. “Our technology at Baseus allows us to incorporate the latest GaN technology that ensures the highest quality charging experience.”
The PowerCombo possesses the following characteristics:
- Compact Design: The PowerCombo combines four ports and two AC sockets. This hybrid design is ideal for saving desk space. It also cuts the number of power strips needed, enabling the consumer to travel lightly and easily slip the charger into a small carry-on bag.
- Devices Supported: The new Baseus power strip can simultaneously service up to four desktop devices, including low-power gadgets like smartwatches and wireless earbuds.
- Charging Capabilities: The PowerCombo was built with the latest Gallium Nitride (GaN) technology that allows for a 65W fast-charging ability when only one device is plugged into the USB-C port. It supports a 30W charge for low-power devices plugged into the USB-A port.
- Consumer Safety: The partiated cooling design for temperature control in the PowerCombo keeps the power strip from overheating by separating the ports and AC outlets, which generates less heat than other high-power chargers.
“We’re very excited to launch the W11 True Wireless Earbuds and offer affordable, quality earbuds that make a premium product accessible to the masses,” said Roc Zeng, product manager at Baseus. “From the focus on sound and bass quality to the fast-wired charging, the W11 True Wireless Earbuds were made with the everyday consumer’s lifestyle in mind.”
The new W11 True Wireless Earbuds feature characteristics such as:
- Wireless Charging: The W11 True Earbuds and portable magnetic 300mAh battery charging case simply need to be placed on the designated charger to charge the battery without wires or cords, making it effortless for consumers.
- Flash Charging Technology: Baseus’ fast-wired charging allows for the W11 True Earbuds to fully charge within one hour, while allowing up to six hours of listening time, with up to 24 hours when teamed up with the charging case.
- App Control and Locating: The Baseus app, available on the App Store and Google Play, allows users to view battery status, set up tap command personalization and rename the device (all from a smartphone), as well as detect location with a sounding alarm.
- Premium Sound Quality: The W11 True Wireless earbuds are designed with a focus on sound quality and bass performance that involves 06s low latency, which is unnoticed by the human ear, allowing for flawless listening. The W11 True Wireless Earbuds are water resistant with their IPX8 waterproof rate, and offer crisp phone calls and easy one-step device pairing.
- Seamless Design: The W11 True Wireless Earbuds feature comfortably-designed ear tips to ensure the ultimate enjoyable, secure fit, as well as a perfect seal from the outside world to transfer the sound from the drivers to an eardrum.
Sprout Liners are available in both eye and brow and are sold in single or double packs in both brown and black. The single pack retails for $12.99 and the double retails for $28.99. These are the only liners in the world with a capsule at the end with seeds so it can be planted after use and grown into wildflowers. The patented liner is AC-tested (allergy-friendly), with a natural formula, free of microplastics, and is added with natural oils that are good for the skin. Additionally, it gives something positive back to nature and strengthens the idea of giving a product a ‘second life.
Birdhouse (Made of reforested wood - fig wood), suitable for nature loving mums who loved birds! A companion to your mum in the garden - https://www.amazon.com/dp/B08FXNZQ
As a Mom, I can tell you I love getting earrings as gifts! Check out the selection at Big Earrings. They have a huge selection and will fit any gifting budget you have so you can grab Mom or that special someone, a couple of pairs.
Whether you're on the way to the pool or the beach this HUGE cassette tape clear float is iconic. With the logo that says ''maxchill", you are the most chill Mom in the world. Float on, Mama, float on! Check out all of the clear floats from Lotelli and choose your fave for your Mom!
Check out these instant bubble tea kits from Pearly! You can make delicious bubble tea at home in just 3 minutes! They have a bundle kit ($39) and individual bubble tea kits ($24) to choose from on their site. Great affordable gift for Mother's Day and definitely one that she will love.
Karl Winters is a luxury home fragrance brand that develops scented candles with an art aesthetic.
Smelling the scent of a rose is a magical experience, instilling the essence of beauty. Parisian Rose is a rose candle with fragrance oils designed by a perfumer in Grasse, France. The vessel’s pink color aesthetic makes Parisian Rose a special home décor gift.
Loving Pets is a family-owned small business dedicated to creating healthy goodies pet owners can trust. They offer a vast inventory of slow-feeding accessories, durable dishes, decorative stainless steel pet bowls, and the highest quality dog and cat treats. As a top supplier for pet treats, feeding dishes and accessories, Loving Pets offers:
Treats made in-house in the USA.
High-quality dog and cat treats in beautiful packaging.
Treats that are beneficial to pets and health-conscious pet owners.
With five different gift baskets to choose from, you can be sure to find the perfect gift for the mother who loves to spend time with her four-legged friend.
Worky The Home Office (https://workylife.com/) is the first-ever portable desk in a box. It is the ideal solution for today’s mobile work setups - allowing busy Moms to quickly set up and put away desk stations at all the locations Mom works: hybrid office, kitchen table, shared home location, etc.
Not just plain old canvas bag but a fashion statement! Sturdy and stylish tote with a vivid double-sided print of Kamila Kowalke’s original painting "Tango Passion". Great for weekend trips, carrying things to the office, shopping, going to the gym and more... Perfect Mother’s Day gift for any elegant mom.
3 sizes available:
1. 18x18 - $41.70
2. 16x16 - $38.70
3. 13x13 - $35.70
Shipping $5.49
ScanWatch (Not only a smart gift option but the fashionable one as well)
The ScanWatch is the newest hybrid smartwatch from Withings and the perfect option for those who want to keep tabs on their heart health.
Inspired by a high-end watch and with state-of-the-art medical technology, the ScanWatch is the most health-oriented watch ever offered to the public.Clinically validated, this is the world's first hybrid smartwatch that can alert a user to a possible case of atrial fibrillation or breathing disturbances. The ScanWatch comes with a silicon wristband a magnetic charging cable, and it includes the following features:
- Heart rate monitoring with Irregular rhythm notifications
- Battery lasts up to 30 days
- Water resistance up to 50m
- Smartphone notifications
- Automatically synchronizes with the Health Mate™ app
- Activity and Sleep cycle tracking
- Connected GPS / multi-sport tracking
Smooth Strands, Soothed Senses, $25 ($34 value 41% Savings)
Moms have a lot on their minds. If her hair is frizzy and her nerves are frazzled, our Smooth Strands, Soothed Senses Set is just the thing she needs to nourish her hair and her nervous system.
The Smooth Strands, Soothed Senses Set includes our new Soothing Body Wash to help Mom decompress and wash away the day. Featuring the delicate aromas of Linden Blossom and Trembled Gardenia, with every lather she will be transported from her everyday demands into a zen-like spa experience. Moms deserve more me-time, that’s why we want to encourage regular bubble baths where they can soak away stress. Not only can a warm water soak calm the nervous system, it can also stimulate the production of serotonin, the brain chemical associated with happiness. Our Soothing Body Wash makes a luxurious, mood-boosting bubble bath by dispensing the formula under warm running water.
Moms are expert multi-taskers, that's why we've included our Reconstructing Masque Packette so she can repair her hair while indulging in a long steamy shower, or warm bubble bath. Once she's out of the shower, she's ready to pamper her precious skin and further surrender her senses with a liberal application of Fleurs de Temps Body Lotion. Lastly, we've included our Smoothing Balm to help her tame any frizzy, wavy, or unruly locks, leaving Mom feeling calm, and looking beautiful.
The Smooth Strands, Soothed Senses Set includes: Soothing Body Wash Mini 1.5 oz, Fleurs de Temps Body Lotion Mini 1.50 oz, Smoothing Balm Mini 1.45 oz, Reconstructing Hair Mask Packette, and a Mini Darling Brush, packaged in a petite drawstring bag - perfect for gifting.
Bake mom a delicious tropical cake with Angela’s Bakery’s Dominican Cake Mix. Angela's Bakery has a recipe that is moist and airy with meringue frosting. They use high-quality fresh ingredients that amplifies the subtle sweetness and buttery flavor, so it always tastes like it's fresh out of the oven. The result is a rich, homemade, light and moist cake with a hint of Caribbean flavors like pineapple, guava and tres leches. The cake mix is easy to make—compared to making a Dominican cake from scratch which is temperamental and has a high margin of error. Available in vanilla and chocolate flavors online and in stores nationwide. More information: www.angelasbakery.com. Available on Amazon, and to search for stores that carry Angela’s Bakery Dominican Cake, www.angelasbakery.com/dominican-cakemix-locations.
Practice your golf game anywhere with Putt-A-Bout®. These USA-made indoor putting greens are top-sellers on Amazon. Perfect for golfers of all skill levels, these putting greens are portable and easy to roll-up for easy storage and transport. Putt-A-Bout is made of high-quality putting surface that always stay smooth. It has built in sand trap cutouts to catch missed shots with a non-skid backing. Available in five different sizes and personalization is available. More information: https://putt-a-bout.com/ and available on Amazon.
Moon Light Roller Moons Boots Giveaway
Reviewz & Newz has partnered with Moonlight Roller to bring you this fantastic giveaway for a pair of Moon Boots roller skates valued at $250 along with some Moonlight merchandise. The winner will have their choice of the following styles: Flashdance, Peridot, Charmer, or Prowler.
My daughter was THRILLED to receive her Flash Dance Moon Boots and it definitely brought back some memories for me. These skates are BEAUTIFUL and the iridescent color has a disco vibe to it.
Enter the Rafflecopter below and come back for the DAILY ENTRIES to increase your chances of winning this cool prize package from Moonlight Roller.
a Rafflecopter giveaway
We reserve the right to make revisions, cancel, or suspend this contest for any reason. We are not associated with any of the companies named above. The odds of winning are based on the number of entries received Open to the US 18+ only. Confirmed Winner(s) will be contacted by email. Winner(s) have 48 hours to respond before a new winner is chosen. No purchase is necessary. Void where prohibited by law. The sponsor(s) will be responsible for product shipment to winner(s) of this giveaway. Reviewz & Newz (and any other blog participating) is not responsible for product shipment/delivery. This event is in no way administered, sponsored, or endorsed by, or associated with, Facebook, Instagram, and/or Twitter, Google, Pinterest. This disclosure is done in accordance with the Federal Trade Commission 10 CFR, Part 255 Guides Concerning the Use of Endorsements. Entrants must only enter with either one email address, IP address and/or Facebook account, anyone found violating these rules will be disqualified. It is at the sole discretion of the admin of the giveaway if the winner has met the rules or not.
Groovy Guy Gifts Giveaway
Thanks to Groovy Guy Gifts for this awesome giveaway! They have some great gifts for guys, whether it be for a wedding party or just your best fishing buddy.
The giveaway is for a custom utility knife and a cigar lighter.
This custom utility knife has 13 tools and comes in a keepsake box. Personalization adds that special touch that makes your gift unique.
Every guy needs a cigar lighter. This table lighter can be engraved, which impresses all your friends when you invite them over for a drink and a cigar.
Enter the Rafflecopter below. Winner has 48 hours to respond to email or a new winner will be chosen. Groovy Guy Gifts will ship the items to the winner.
Check out the blogs below for more great giveaways and make sure to come back for the DAILY ENTRIES for this giveaway!
You are invited to the Inlinkz link party!
Click here to enterDreamy, Dreamy Ice Creamy eCreamery Giftaway
Thanks to our friends at eCraemery we have a special treat for you! We are doing a GIFTAWAY for the Easter Collection! We received our ice cream this past week, and you know the drill, IT"S GONE!
You can find out more about eCreamery and how to get ice cream delivered right to your front door in our Hopping Into Easter post.
The eCreamery Easter 4 Pint Collection includes 4 pints of “eggstra-ordinarily” delicious ice cream, each with a creative label:
Hoppy Easter – Coffee Caramel Ice Cream with Chocolate Chunks and Toffee Pieces
For Some Bunny Special – Sea Salt Caramel Ice Cream with Brownie Bites
Some Bunny Loves You – Chocolate Cake Ice Cream with Brownie Bites and Fudge Swirls
Hugs, Kisses and Springtime Wishes – Double Vanilla Bean Ice Cream with Praline Pecans and Caramel Swirls
One of our lucky readers will receive this 4-pint Easter collection valued at $79.99. Enter the Rafflecopter below!
The Skinny Confidential Beauty Bundle
We have a great beauty giveaway for all of our beauty lovers. This is a great prize package and whoa, prizes valued at $137! Make sure to enter below! The giveaway ends on 4/14/22.
The Skinny Confidential Giveaway One winner will receive The Skinny Confidential Ice Queen Facial Oil, Hot Mess Ice Roller, and Ice Roller Sleeping Bag ($137). Open to U.S. residents of the 48 contiguous United States. You must be 18 years old to enter to win. This giveaway ends at 11:59 PM EST on 4.14.22. See below for terms and conditions. All entries will be verified—only one entrant per mailing address per giveaway. Any person who has won a prize (or whose household has won a prize) in any promotion sponsored by the Sponsor in the past thirty (30) days before this contest start date is not eligible to win a prize in this contest. If you have won the same prize on another blog, you will not be eligible to win it again. Entrants who have created social accounts purely to enter Competitions or Sweepstakes will not be eligible to win. All social accounts used must be public. The winner will be chosen randomly through Sweep Widget and contacted via email. A reply to the winning email is required within 48 hours before a new winner is chosen. Void where prohibited by law. One person entering per household, please. Reviewz & Newz, Chatty Patty's Place, or The Review Wire are not responsible for the shipment of the prize.